News Release

OKFB to hold campaign school Jan. 26-27; registration closes Jan. 23

January 2, 2018  • Public Policy


Please note: the registration deadline for OKFB's 2018 Campaign Management Seminar has been extended to Tuesday, January 23 at 5 p.m.


Oklahoma Farm Bureau will host a campaign management seminar Jan. 26-27 at the Oklahoma Farm Bureau home office in Oklahoma City.

The two-day seminar will provide helpful information for candidates seeking political office in upcoming elections. The seminar is open to candidates seeking office, their spouses and campaign managers. 

The seminar will feature a variety of topics presented by political experts who have a wide array of experience and knowledge working on campaigns and with elected officials.

Topics to be covered include successful campaign management, message building, grassroots engagement, social media tips and techniques, and fundraising.

Seminar attendees also will have the opportunity to experience an on-camera mock media interview and critiques to help hone their interview skills.

The cost for the seminar is $150 per person, and the updated enrollment deadline is Tuesday, Jan. 23, which was updated from Wednesday, Jan. 17. Enrollment in the seminar is limited and early registration is encouraged.

The full seminar schedule and the seminar enrollment form is available on the Oklahoma Farm Bureau website at okfarmbureau.org. For more information on the seminar, contact Marla Peek at (405) 205-0064 or Tasha Duncan at (405) 530-2681.

Seminar Schedule:

Friday, January 26

9 – 10:30 a.m. – Welcome/Overview/Introductions – The First 23 Things Every Candidate Must do & 10 Habits of a Winning Candidate. -Steven Michael, Victory Enterprises

10:30 – 10:45 a.m. – Break

10:45 – 11:30 a.m. – Republican Party Resources -Pam Pollard

12 – 1:15 p.m. – Panel Luncheon – Oklahoma Campaign Consultants: Crafting a winning and resonating message with constituents in the current political environment.

1:15 – 1:30 p.m. – Break

1:30 – 2:30 p.m. – How to Win with Grassroots, Precinct Targeting, and Fundraising Tips. -Steven Michael, Victory Enterprises

2:30 – 2:45 p.m.–  Break

2:45 – 3:15 p.m. – Building a strategy for a successful and consistent message. -Donnelle Harder

3:15 – 3:45 p.m. – Do’s and Don’ts of social media: How to tackle Likes, Re-Tweets and Comments.

3:45 – 4:15 p.m. – Top tips for successful media interviews: How to successfully interact with each medium (TV, radio, print, and bloggers).

4:30 p.m. – Begin interviews and reception

Saturday, January 27

8:30 a.m. – Breakfast — Begin interview critiques

9:15 – 9:30 a.m. – Break

9:30 – 11 a.m. – Continue Interview Critiques and Closing Remarks

Download a PDF of the schedule and the registration form (PDF link).