Dave Wingo uses computer programs and electronic ear tags to track performance of his livestock. The southeastern Oklhaoma ranchers says it also opens up new market opportunities for his cattle. OPEN: "Livestock production seems…" CLOSE: "I’m Dustin Mielke…for the Oklahoma Farm Bureau." TIME: 1:59
THE BEEF REPORT WITH HEATHER BUCKMASTER
HE USES COMPUTERS AND EAR TAGS TO TRACK CATTLE
TEXAS RANCHER ENCOURAGES VOLUNTARY ANIMAL ID
Ther former president of R-CALF (Ranchers, Cattlemen, Action Legal Fund) says keeping track of animal records is something most producers are doing anyway, and the government should not force them. OPEN: "Chick Kieker encourages livestock…" CLOSE: "…for the Oklahoma Farm Bureau." TIME: 1:55
IS IT CERTIFIED…OR IS IT JUST ANGUS?
There’s a big difference says Steve Suther, Certified Angus Beef brand director of information. Suther says there are many fast food joints and grocery chains advertising Angus beef, but you must see the CAB logo. OPEN: "You see it in the meat…" CLOSE: "…for the Oklahoma Farm Bureau." TIME: 1:52
CONSUMERS TRUST FARMERS…BUT NOT FARMING METHODS
That’s the trend now says Charlie Arnot, Center for Food Integrity in Kansas City. Arnot says farmers are still considered trustworthy, but many consumers don’t believe their methods are always the best. OPEN: "There’s a growing trend…" CLOSE: "…for the Oklahoma Farm Bureau." TIME: 1:43
SOUTHEASTERN PECANS LOOKING GOOD
The pecan crop on Dave Wingo’s farm near Holdenville in southeastern Oklahoma has escaped damage from the spring’s late freeze and will soon yield a bumper crop. OPEN: "The Easter freeze…" CLOSE: "…for the Oklahoma Farm Bureau." TIME: 1:37
Focus On Agriculture
KEEPING TRACK OF LIVESTOCK IS A GOOD IDEA
Registering your premise with the Dept. of Agriculture is a good idea says Phillip Helms, a Coalgate, OK rancher. So far, 7,387 Oklahomans have registered but that is only about 10 percent of the producers. OPEN: "When a calf is born on…" CLOSE: "…for the Oklahoma Farm Bureau." TIME: 1:33
THESE ARE NOT PETS!
John Casey travels the country with a pack of dogs, mostly Austrailian Shepherd cattle dogs, appearing at fairs and sporting events. His theme is…pet adoption and rescue. Don’t but a cattle dog if all you want is a pet! OPEN: (Barking dogs)…"That the sound of pure…" CLOSE: "…for the Oklahoma Farm Bureau." TIME: 2:00
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